Make more money from every sale

by | Success ideas for work and life

LISTEN: To listen to this week’s BE SO GOOD PODCAST Episode #021:
Podcast home page
or
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A stage presentation based on the book

I sold Westfield Shopping Centres the branding rights to my book; Make more money from every sale. To demonstrate the principles in the book, I made more money from that sale by selling them a 4-book series called, The Retail Success Series. Westfield gave a copy to every retail tenant across their empire – some 10,000 copies each Christmas. 

I was invited to make presentations based on the title

BE SO GOOD PODCAST Episode 021 is a recording of the stage presentation based on the book.

People who put these ideas into practice have had extraordinary results.

  • One baker added $100,000 to his annual turnover.
  • Tyre retailers who had never sold wheels in their lives were selling 96 and 112 a month.
  • A café chain added 12% to the annual profit by getting onto this.
  • A manchester retail chain sold out of the nominated ‘add-on’ product in two days.
  • Interflora stores sold out of chocolates in the first morning after this session.
  • In the Philippines, the Chow King commissary ran out of ice cream because the store owners went berserk on offering two scoops instead of the customary one.

The book explains;

  • Why you SHOULD Make more money from every sale
  • Why you DON’T Make more money from every sale
  • How you CAN Make more money from every sale

Formerly sold as hard copy, it has been converted into e-book format with all 80 illustrations and chapter lessons Get Make more money from every sale here: 

This podcast explains;

  • When to make the add-on sale.
  • How to make the add-on sale.
  • Techniques to enhance the add-on sale opportunity.

There are also enough ideas for you to put ‘add-on selling’ into any business – online or in B2B.

The recording is quite funny I am told.

Listen on the BE SO GOOD PODCAST page

Listen, subscribe, download and comment in i-Tunes


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> they need to get their people selling more and faster
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