‘The Secret’ isn’t actually a secret

by | Success ideas for work and life

If you haven’t had someone try to get you onto the book ‘The Secret’, you probably will. It was bigger than the 1958 Yo-Yo craze when it came out in 2006.

The secret is not so secret.

The real secret is that anyone telling you they have found the secret to anything is, as the British say, “‘avin’ a laugh”. From time to time folks find a snazzy way to wrap a * mish mash of this and that religion, a bit of L. Ron Hubbard, a bit of Counselling 101, a bit of smoke and mirrors, throw in some common sense and mystify it by calling it The secret, call their email newsletter ‘The Secret Scrolls’ or ‘Hidden truths only now revealed’ and – of course – pop up on Oprah.

Oh and one more thing… they use the hippest phrases like ‘The Universe rushes to meet you’, ‘vibratory fields’, ‘life force’, and ‘energy rhythms’ and you can’t argue with anyone who has an esoteric language like that, now can you? It’s gotta be right!


They used to call this kind of thing Snake Oil and it came in bottles and you drank it or rubbed it on and it cured everything. Now it comes in DVDs, online courses, live-in weekend seminars costing $3,500 and books and it goes in through your eyes and ears and – yep – it is still claimed to cure everything. It is peddled by a different kind of snake oil salesman and saleswoman – all apparently well-meaning folks, gurus, Mums and Dads and those who’ve become devotees.

Ask the right question.

Does it do any good? How could anyone qualify or quantify an answer to a dumb question like that? Ask a better question.

Does it do any harm? There’s another nothing question. In fact it’s what I call ‘A Teenager’ – all about feelings and faff. Ask a better question.

Ask a question like this:
What’s its authority base?
What’s its foundation?
Who does it attract as its gurus and what in turn is their authority base?

All that glisters is not gold;
Often have you heard that told.
Many a man his life hath sold
But my outside to behold.
Gilded tombs do worms enfold.

Shakespeare, W. The Merchant of Venice (II, vii)

Why a ‘secret’ resonates.

Seriously, the reason any idea played out as a ‘secret’ fascinates people is that somewhere in the depths of our DNA there is an unanswered email from our primeval parents telling us we were born for better, deserve more and shouldn’t be so mediocre. The answer has never been a secret and still isn’t. It’s just not palatable and doesn’t appear on Oprah.

It’s called Character. It does come on DVD though. I’d love to tell you more about it. Let me know how to get in touch. Ask me about my character program..

Get this little book and read it in 45 minutes and then if you would like to know more, as I indicated, email me.

By *mish mash I mean it sounds like grabs from the Bible, Shintoism, Shamanism, Bahai, Buddhism, Hindu, Voodoo and Hoodoo.

More posts from Colin Pearce

How to manage your stress

How to manage your stress

To listen to this week’s BE SO GOOD PODCAST Episode #014: Go Here To watch the same BE SO GOOD PODCAST Episode #014 on You Tube, go here Graham Agnew is the guest in Episode 014 Graham Agnew is a leader. He has a visionary style. He also has an acute understanding of...

read more
How to lead your ‘distributed’ team

How to lead your ‘distributed’ team

Jerry Crockford maintains he is not an expert on distributed teams (who is?) but the experience he shares will be helpful to leaders of groups in a large system or any small business. When I interviewed him for BE SO GOOD PODCAST Episode 012, he was at pains to say he...

read more
Get off the top of the wardrobe

Get off the top of the wardrobe

      Aim high and shoot well. In today’s BE SO GOOD PODCAST 011, I encourage you to get specific about your own life—your goals and intentions, so that it will never be said of you that you aimed too low and pulled up short of who you could have been. Too many people...

read more